Nine Years. 27+ CMOs. One Proven System. Now Platform-Powered.
yorCMO was built on a single belief: that growing companies deserve real marketing leadership, not agencies, not consultants, not coordinators. A senior executive who owns the outcome, runs a proven system, and keeps your marketing moving every week.
We May Be The Right Fit for You if…
You’ve outgrown founder-led marketing. You’ve tried an agency, a marketing hire, or a consultant, and none of them owned the outcome.
You’re ready for someone who leads the function, runs a proven system, and makes sure your marketing keeps moving even when you’re not involved.
That’s who we are.
Who We Are
Experienced Marketing Professionals Who Think Like Owners
Since 2016, we’ve built a team of 27+ senior marketing executives — each selected for decades of proven C-suite leadership across B2B and B2C industries.
When you work with yorCMO, you don’t get a consultant who shows up weekly with a plan. You get a CMO embedded in your leadership team: attending your meetings, managing your team, holding vendors accountable, and running a proven system refined across hundreds of companies. CMO-level leadership, at roughly 30–40% of a full-time salary.
Get C-level marketing expertise (and involvement) at a fraction of the cost.
At yorCMO, We Believe…
The companies we work with aren’t failing at marketing. They’re failing to connect marketing to growth because no one owns the outcome. yorCMO was built to close that gap. As your fiduciary partner, your CMO is accountable for results not just advice. They build the strategy, run the system, manage the team, and keep marketing moving between sessions. You don’t manage the marketing. You lead the business.
We founded yorCMO in 2016 after watching too many CEOs burn money on agencies that didn’t own the outcome and consultants who handed over plans but didn’t stay to execute them.
We knew there had to be a better model, one where the CMO was embedded, accountable, and invested in the business’s growth. Nine years later, that model has been tested with hundreds of companies across B2B and B2C.
And with the introduction of the CORE Growth Platform, we’ve taken the next step: ensuring your marketing runs continuously between every strategy session, not just when your CMO is in the room.
How We’re Different
Three things separate yorCMO from every agency, consultant, and solo fractional CMO:
1. We own the outcome. Your CMO isn’t a vendor. They’re embedded in your leadership team — attending meetings, managing your team, holding vendors accountable. They don’t hand over a plan. They run the function.
2. We run a proven system. Nine years. Hundreds of companies. Six marketing fundamentals that connect every decision to a business outcome. Not a custom engagement from scratch every time, a refined system that works.
3. We keep marketing running between sessions. The CORE Growth Platform is the AI engine your CMO orchestrates. Content, reporting, CRM, and outreach running every week, based on the strategy your CMO designed. Your marketing doesn’t pause when we’re not in the room. It runs.
Experience The yorCMO Difference
Proven
System
Six fundamentals. Nine years. Hundreds of companies. yorCMO installs a system that connects every marketing decision to a revenue outcome, not a plan built from scratch.
Continuous Execution
The CORE Growth Platform keeps your marketing running every week between strategy sessions: content, reporting, and outreach executing based on the strategy yorCMO designed. Marketing that doesn’t pause.
C-Level Leadership, Fractional Cost
27+ senior CMOs with decades of C-suite experience, at roughly 30–40% of a full-time salary. No severance risk. No 90-day ramp. No agency markup.
Owner
mindset
yorCMO sits on your side of the table invested in your growth, not the length of the contract. When your business wins, we win.
Frequently Asked Questions About yorCMO
yorCMO is a fractional CMO company founded in 2016 that provides senior marketing leadership to growing businesses. With a team of 25+ experienced CMOs, yorCMO operates as a fiduciary partner — not a vendor — embedded in your team and accountable for results.
What is yorCMO?
yorCMO is a fractional CMO company that matches growing businesses with experienced, senior marketing executives who work part-time as their Chief Marketing Officer. Founded in 2016, yorCMO provides marketing leadership, strategy, and hands-on execution management to companies that need C-level marketing expertise without the cost of a full-time hire. The company now operates the CORE Growth Platform, an AI engine CMOs orchestrate to maintain continuous marketing execution between strategy sessions.
When was yorCMO founded and by whom?
yorCMO was founded in 2016 by Joe Frost and has grown into a national practice with 25+ fractional CMOs. The company was built on the belief that every growing business deserves access to experienced marketing leadership, and that the fractional model makes C-suite marketing expertise accessible to companies at any stage.
What does “fiduciary partner” mean at yorCMO?
At yorCMO, “fiduciary partner” means the fractional CMO operates in the client’s best interest, not as a vendor selling services. The CMO is accountable for business outcomes, provides unbiased recommendations, and makes decisions based on what’s right for the client — even when that means recommending against additional spending. This model creates trust and alignment that traditional agency or consultant relationships often lack.
How is yorCMO different from other fractional CMO companies?
yorCMO differentiates through three key elements: a rigorous CMO selection and matching process, a proven methodology (the Six Fundamentals of Marketing), and a commitment to execution not just strategy. yorCMO’s CMOs average two-year engagements, manage vendors, attend team meetings, and are accountable for results. The company also offers the yorMarketingMVP program for combined strategy-plus-execution support, and the CORE Growth Platform, an AI engine that runs content, reporting, CRM, and outreach continuously between sessions, so clients’ marketing never stalls between strategy meetings.
How many fractional CMOs does yorCMO have?
yorCMO’s team includes 25+ fractional CMOs, each with a minimum of 15 years of senior marketing leadership experience. The team spans expertise across B2B and B2C industries including SaaS, healthcare, manufacturing, fintech, professional services, and technology. This breadth allows yorCMO to match clients with a CMO who has direct experience in their industry and growth stage.
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