by Allison Hart | Dec 15, 2022 | Uncategorized
Google the terms “marketing” and “sales”, and you’ll find a lot of articles on how the two disciplines are different. While there’s some truth to that, the one thing marketing and sales teams have in common is that both have a role to play in driving sales. It makes...
by yorCMO | Nov 10, 2022 | Uncategorized
In our digital world, consumers are more savvy than they’ve ever been before. They can read reviews, compare prices, and conduct product searches almost instantly. They’re more informed and, thus, choosier. Unfortunately, they’re also very hard to get to know. If...
by Jay Gordman | Jun 20, 2022 | Jay Gordman, Uncategorized
You have a challenge: You are struggling to get quality people to respond to your job ads. Not having the right people in your company is hurting your growth and adding pressure to your team. You are Frustrated: It shouldn’t be so hard to hire good people… We...
by yorCMO | Apr 19, 2022 | Uncategorized
Jim Rowe is the Author/CEO/CMO at Jim Rowe Marketing. He’s also the author of “Get Your Ducks in a Rowe, Business & Communication”. He’s been in the industry for many years and specializes in helping craft brand growth. He sees the issues in how recent college...