Marketing and Sales Tips For Startups

Marketing and Sales Tips For Startups

Google the terms “marketing” and “sales”, and you’ll find a lot of articles on how the two disciplines are different. While there’s some truth to that, the one thing marketing and sales teams have in common is that both have a role to play in driving sales.  It makes...
Buyer Insights: Get To Know Your Customers

Buyer Insights: Get To Know Your Customers

In our digital world, consumers are more savvy than they’ve ever been before. They can read reviews, compare prices, and conduct product searches almost instantly. They’re more informed and, thus, choosier. Unfortunately, they’re also very hard to get to know.  If...
The Old Job Ad is Dead

The Old Job Ad is Dead

You have a challenge: You are struggling to get quality people to respond to your job ads.   Not having the right people in your company is hurting your growth and adding pressure to your team. You are Frustrated: It shouldn’t be so hard to hire good people…  We...
Get your ducks in a rowe!

Get your ducks in a rowe!

Jim Rowe is the Author/CEO/CMO at Jim Rowe Marketing. He’s also the author of “Get Your Ducks in a Rowe, Business & Communication”. He’s been in the industry for many years and specializes in helping craft brand growth. He sees the issues in how recent college...