Combining Fractional CMO Strategic Leadership with Executive CFO Expertise to Empower Leaders, Processes & Results for Sustainable Scaling. yorCMO and FocusCFO announce a strategic partnership that expands both organizations' ability to serve clients seeking...
Blog Post
10 Proven Strategies to Land Your First Client as a Fractional CMO
What Makes You…You? Embarking on a journey as a fractional CMO is a thrilling and fulfilling endeavor. Securing that inaugural client is vital for building momentum and trust. At yorCMO, we provide unwavering support to our fractional CMOs through a proven system that...
How to Measure Success in Fractional Engagements
You Can’t Improve What You Don’t Measure If you’ve hired a fractional leader, you're not paying for hours—you’re investing in outcomes. So the question is clear: is the engagement working? In a business landscape where agility is everything, fractional leadership...
Accelerating Business Transformation with Fractional Leadership
Transformation doesn’t have to mean disruption—if you have the right leadership at the helm. According to BCG, 75% of business transformations fail to deliver long-term value—most often because teams lack the leadership alignment needed to drive change at speed....
Build vs. Buy Is Dead
Welcome to the Age of ‘Wait-for-Free’ AI—But Here’s Why That’s a Mistake The old software question was simple:Should we build it or buy it? Now?Should we build it—or just wait for ChatGPT to make it free? We’ve entered a new era of decision-making. AI tools are being...
Navigating C-Suite Leadership in 2025: Strategic Growth Starts with Smarter Questions
The Future Belongs to the Strategic—Are You Leading or Just Reacting? "45% of CEOs believe their company will not be economically viable in ten years if it continues on its current path, up from 39% the previous year" – PwC 2024 Global CEO Survey Let’s be blunt—2025...