by yorCMO | Feb 27, 2024 | Podcast
In this episode, Joseph Frost dives into the fascinating journey of K9 Resorts, a luxury dog boarding and daycare franchise, with co-founder Jason Parker and Dave Blanchard, a seasoned fractional Chief Marketing Officer from Your CMO. They discuss the pivotal role of...
by yorCMO | Feb 13, 2024 | Podcast
Joseph Frost sits down with Kim Jackson, a seasoned leader in capital markets and marketing, and a champion for female entrepreneurship. Kim shares her invaluable insights on integrating AI into marketing strategies, forming cross-functional teams for innovation, and...
by yorCMO | Jan 30, 2024 | Podcast
In this episode, we delve into the evolving landscape of business strategy, with a focus on the integration of AI, the importance of fractional leadership, and the challenges and opportunities of managing remote teams. Guest speaker John Lund, an expert in business...
by yorCMO | Jan 18, 2024 | Podcast
In this insightful episode, Maura Kautsky, President of Sales Xceleration, joins Joseph Frost to discuss the evolving roles of sales and marketing in the C-suite. Maura Kautsky emphasizes the need for clarity in roles, the power of fractional leadership, and the...
by yorCMO | Apr 25, 2023 | Ken Acer, Podcast
Today’s guest is a seasoned marketing executive with a proven track record of helping companies tackle marketing problems. With over 35 years of experience he’s worked with large corporate environments, small organizations with minimal marketing, and everything in...
by yorCMO | Apr 4, 2023 | Nanda Grandison, Podcast
Today’s guest is an accomplished and disciplined B2B marketing executive. She has a solid track record of developing and executing growth marketing strategies and has extensive expertise and experience in managing multinational teams. Please welcome to the show, Nanda...
