by Chad Person | May 23, 2023 | Chad Person
As a managing partner of an accounting firm, you understand the importance of offering a range of services to meet the diverse needs of your clients. One area that has become increasingly important in recent years is consulting services. Consulting services can help...
by Chad Person | May 23, 2023 | Chad Person
In the fast-paced world of professional services, firms specializing in areas such as legal, accounting, consulting, and engineering face unique challenges. Achieving sustainable growth and maintaining a competitive edge in a crowded market are constant concerns. To...
by Chad Person | May 23, 2023 | Chad Person
For small and medium-sized professional services firms, there are several reasons why choosing a Fractional CMO makes good sense. What is a Fractional CMO? Before we dive in, let’s define what a fractional CMO is. A fractional CMO is a Chief Marketing Officer who...
by Chad Person | May 15, 2023 | Chad Person
In today’s competitive marketplace, growing a professional services firm can be a daunting task. There are many different strategies that can be used to achieve growth, but an increasingly popular option is to hire a fractional Chief Marketing Officer...
by Chad Person | Apr 10, 2023 | Chad Person
As a leader of a professional services firm, you understand that marketing is a critical component of your business strategy. However, managing your marketing investments can be challenging, especially if you don’t have a background in marketing. But fear...