Chad Person


Chad Person


Lawrenceburg, Indiana

Chad is an accomplished B2B marketing executive with 20+ years of experience leading marketing and sales initiatives for B2B enterprises with a special emphasis on professional services.  

Meet Chad

Chad is an accomplished B2B marketing executive with more than 20 years of experience leading marketing and sales initiatives for B2B enterprises with a special emphasis on professional services.  

His experience spans a wide array of advisory services including accounting and financial, HR consulting, education and training, process improvement, technology development, and security consulting. 

He has deep expertise in demand and lead generation, strategy development, cross-selling, brand development, sales enablement, content marketing, client experience, and retention.

Chad understands firsthand the complexities organizations face in today’s B2B environment. He is passionate about engaging with business leaders and marketers and believes wholeheartedly in the power of great marketing on strategic business outcomes.

How Chad has helped clients…

Chad held the Marketing Leader role for B2B companies ranging in size from 20 million to more than 1 billion. A few of his accomplishments include: 

For CPA firms, Chad: 

  • Doubled the firm’s revenue (from 50 million to 100+ million) during tenure. 
  • Boosted the firm’s pipeline by 300% on a YoY basis through restructuring sales and marketing functions and investments in Martech.  
  • Increased the organization’s wallet-share of advisory services from existing clients by more than 10 million in 2 years.  
  • Established the organization’s first marketing department while orchestrating the first rebrand in more than two decades. 
  • Increased marketing lead volume by 230% and exceeded awareness goals by 160% within six months of establishing the first B2B strategic marketing program for a regional CPA firm.  

 For an HR Consulting and Training company, he: 

  • Generated $3.1M in sales pipeline by implementing a multi-channel marketing strategy. 
  • Achieved a 300% increase in marketing-generated SQLs and a 230% increase in inbound marketing leads within one year.  

As the marketing leader for a technology enablement and security company, Chad:

  • Spearheaded the development and launch of 3 new service lines that grew to more than 4 million in sales within 24 months. 
  • Grew new business pipeline by 3 million through content sharing and paid advertising initiatives.  
  • Grew web-generated sales leads by over 200% by redesigning the website and leveraging content to drive qualified leads to the site.  

Industry Expertise:

CPA & Advisory

HR Consulting

IT Services

Construction & Associated Services

Professional Services


Education & Training



  • Lead Generation
  • New Client Acquisition
  • Demand Generation
  • Lead Generation
  • Marketing Strategy
  • Client Experience Design
  • Brand Definition
  • Sales Enablement
  • Staff Development & Mentoring
  • Market Research & Analysis
  • Data-Driven Decision Making
  • Strategic Planning
  • Sales & Marketing Alignment
  • Executive and Marketing Team Coaching


Published Works

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2626 North 170th Ave,

Omaha NE 68116

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