Michael Carter

 

CMO

Michael Carter has more than 15 years of executive technology leadership and more than 25 years in financial services. Ranging from early-stage start-ups to international organizations, he has helped tech companies through startups, pivots, IPOs, acquisitions, and brand launches, repositions and consolidations.

Meet Michael

Michael Carter has more than 15 years of executive technology leadership and more than 25 years in financial services. Ranging from early-stage start-ups to international organizations, he has worked closely with chief executives and investors to help niche software companies through IPOs, R&D, acquisitions, corporate launches and international branding.

After serving as an account supervisor for a global top 20 advertising agency, Carter joined ACI Worldwide as the Director, Corporate Communications.  He was a member of the company’s IPO executive team and served as the Investor Relation Officer before moving his family to London where he was vice president – product development, support, management and marketing  across Europe, the Middle East and Africa.

After returning from overseas, Carter was managing director of ACI’s IBM software business unit and chief operating officer of the company’s wire transfer software unit. Carter later served as CMO for the S1 Corporation where he was responsible for global marketing and as the EVP responsible for marketing at a boutique technology consulting firm in Memphis, TN.

Carter has broad experience as a consultant working with a large and diverse group of firms has allowed him to develop subject matter expertise around technology advancements in the big data, artificial intelligence, payments, digital banking and software development as well as testing.

He has been featured as a speaker at Finovate, CBA Live, Future Digital Finance and a number of regional banking and credit union conferences.  He has been regularly quoted in industry media regarding trends in payments, mobile wallets, consumer experience, digital banking strategies, Millennials, data analytics, P2P payments, bill pay, and banking as a platform.

Carter is a graduate Magna Cum Laude and Phi Beta Kappa of the University of Kentucky and earned his master’s degree as a Dean’s Scholar from Emory University. He and his wife live in the capital of the Mississippi Delta, Memphis, Tennessee in the company of dogs and family.  His wife is a retired social worker and social policy lobbyist who writes children’s books.

Industry Expertise

  • Banking
  • Financial Services
  • FinTech
  • SaaS (Cloud) and on-premise delivery model
  • Computer Software
  • IT Services

Specialties

  • Strategic Business Planning | Execution
  • Analysis | Leadership
  • Revenue | Profit Growth
  • Brand Building | Management
  • Brand | Corporate Communications
  • Go-to-market Strategy | Attribution
  • Advertising | Promotion | Events
  • Social Media | Digital Marketing | Content
  • Performance Marketing | Lead Generation
  • P&L | Budget Management
  • Market Research | Segmentation | Optimization

Published Work

Blog Articles

Know Your Brand Type To Improve Your Marketing Strategy

Articles

In 2019 Chase announces that it was budgeting $11.5 billion for technology in 2020. This blog was published during that time.

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