by Jay Gordman | Aug 27, 2019 | Jay Gordman, News
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by Kristin Kruse | Aug 8, 2019 | Jay Gordman, News
Sales process development and marketing alignment melds team together.ChallengesLincoln’s marketing challenges were two fold. There was no lead generation in place, and no way to nurture their customers or identify new prospects. The company had done very little...
by Jay Gordman | May 14, 2019 | Jay Gordman, News
Creation of company-wide marketing system brings more people home. Nye Health Services (www.nyehealthservices.com) is an award-winning, family-owned company that prides itself on making seniors feel at home across seven campuses in Nebraska and Wyoming. They tailor...
by Jay Gordman | Feb 28, 2019 | Jay Gordman, News
You’ve heard of the 80/20 Rule….80% of your business comes from 20% of your clients. Why is it that average businesses are able to only get 20% of their total revenue from their best customers? How can you change your sales model in order to turn this around? First...
by Jay Gordman | Jan 11, 2019 | Jay Gordman, News
Living in the digital age brings exciting technological advances and opportunities for marketers to create exceptional and engaging user experiences. But no matter how cool digital tools and capabilities may be, one thing remains the same…brands need to make a GOOD...
by Jay Gordman | Dec 20, 2018 | Jay Gordman, News
As an executive and/or business owner, you have a monumental amount of responsibility on your plate. And while you will naturally work to surround yourself with the most competent, capable, and skillful team to support scalable growth, it’s often a challenge to...
