Mark Scrimenti has over 15 years of leadership experience in e-commerce, and he is the Fractional CEO at Vivid Path Consulting. He sits down with host Joseph Frost to talk about what some innovations and new ideas are for fractional professionals, such as making sure that you have a repeatable process in place to scale your business.

“I think everybody pays lip service to being customer-focused. Everybody says, yeah, we talk to our customers regularly, but I question that, are you really talking to your customers regularly? And more importantly, are you listening to them? And what are they telling you? If you talk to your customers, you really listen to them. They’re going to tell you how to grow your business. They’re going to give you innovation opportunities for optimization.” Mark Scrimenti.

The Fractional C-Suite Retreat

Joseph Frost, Co-Founder of yorCMO, hosts this weekly retreat for executives to unwind and hear from their peers about new opportunities and innovations in the C-Suite. Listen today!