Funnel, Flywheel, or Lemniscate: Your Customer’s Journey Thrown on the Loop
In today’s world, change happens rapidly. The traditional sales or marketing funnel doesn’t make the grade anymore. In your business, you strive to provide the best customer service and experience, along with loyalty beyond the purchase. So how will you adapt your marketing strategy to serve your customers best?
5 Reasons You Need a Fractional CMO
Most marketing consultants and agencies offer some level of strategic planning but from the outside. Fractional CMOs will work hands-on with your team. They go one step further and become your fiduciary partner, sitting at the table with you when negotiating with agencies and vendors.
The Power of Positive Reviews
Providing superb customer service is the most important goal of any business establishment and a cornerstone of a company’s growth. Reviews matter as consumers regularly read online rating sites before considering a purchase and deciding which establishment to do...
