Ask a CMO: Why brand awareness is important to your company?

Ask a CMO: How do I target low-hanging fruit?

  Ask a CMO: How do I target low-hanging fruit? from yorCMO on Vimeo. Is ‘low hanging fruit’ a target customer or an influencer? Who are these low hanging fruit? Do they form a viable part of your business strategy? if they are, what are the best ways to reach...