Joseph Frost
CMO & Co-Founder
Learn How Joe Can Help Grow Your Business >
Meet Joe
With his degree in Chemical Engineering and an MBA, Joseph has a unique ability to see the forest, the trees, and the entire ecosystem at the same time. He’s the architect behind the yorCMO system, and is actively building our CMO capacity and client base.
Joseph is a family guy who starts his day driving kids to school, ends his day watching soccer games, and enjoys collaborating with clients and cmos to build life changing practices and world class businesses in between. He can also be found smoking a cigar on his laptop or pacing on his phone at a coffee shop.
How Joe has helped clients…
- Built a 3.5 million mortgage operation in 3 years with close to $500,000,000 in originations.
- Built a first of its kind video production company focused on new media marketing in the niche not for profit space.
- Developed the “Leaky Bucket” campaign for dentist to address “Slumptember” increasing sales 2 fold.
- Managed a first time political candidates run against an established foe (former congressman, mayor, and regent), and crafted a communications and marketing strategy to win the primary and the general election.
Industry Expertise
- Not for Profit
- Financial Services
- Real Estate
- Creative Services
- Water Treatment
- Politics
- A Lot More
Specialties
- Strategic Planning
- Marketing Strategy
- Leadership
- Campaign Development
- Video Production
- Content Strategist
- Sales & Marketing Alignment
- Facilitations
- Entrepreneurship
Education
- MBA – Emphasis in Entrepreneurship, University of Kansas
- Bachelor of Science – Chemical Engineering, University of Tulsa
- Adjunct Professor of Entrepreneurship and Marketing, Midland University
Book Joe to Speak at Your Next Event
The Future is Fractional
Joe Frost is a global speaker, thinker & entrepreneur leading the fractional & decentralized leadership model into the future of work. His keynotes & talks are built for forward-thinking entrepreneurs & leaders.
20
Years as an Entrepreneur
3
Companies built
& scaled
1
Book
authored
3
Talks given on
3+ continents
Published Works
The fractional model is the future of work
The word “fractional” can get a bad rap. It sometimes carries associations with fragmentation or incompleteness. But when imagined optimistically and creatively, “fractional” also implies flexibility and adaptability.
Defining Leadership: Results Vs. Outcomes
A change in mindset means a change in the question asked. It’s no longer, “How can we achieve this result?” Instead, it becomes, “What does it take to become our customer’s favorite?”. It’s a shift from tactical thinking to strategic thinking. When this happens, teams will start pitching their ideas, begin thinking more creatively, and work together in a cross-functional way.
The 3 Marketing Fundamentals Every Business Leader Needs To Know
Marketing is an area that business leaders often find the most challenging. Every business wants to grow, but far too many of them waste money on disorganized marketing tactics that, in the end, don’t support that goal.
Get your growth back on track!
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